If you're the Goebbels & Braun of the NYT, Adam Nagourney & Liz Bumiller, the best possible spin you can put on the crumbling McC campaign is that "John's message isn't getting across". So here's what they wrote. Together. (It took both of them.)
Again and again, [GOP] leaders said in interviews that while they still believed that Mr. McCain could win over voters in the next 30 days, they were concerned that he and his advisers seemed to be adrift in dealing with an extraordinarily challenging political battleground and a crisis on Wall Street.
The expressions of concern came after a particularly difficult week for Mr. McCain. On Friday night, new questions arose about his choice of Ms. Palin as his running mate after an investigation by the Alaska Legislature concluded that she had abused her power in trying to orchestrate the firing of her former brother-in-law, a state trooper.
“I think you’re seeing a turning point,” said Saul Anuzis, the Republican chairman in Michigan, where Mr. McCain has decided to stop campaigning. “You’re starting to feel real frustration because we are running out of time. Our message, the campaign’s message, isn’t connecting.”
Of course it's connecting. It's just that "Kill the Terrorist Traitor Obama!" is more a comic book than a political message and, like, nobody is on board with it except the 23% who think Bush is Batman and Obama is The Joker.
If McC has a message other than that, then yes, it's not connecting and maybe he ought to spend more time talking about whatever it is than accusing Barack of murdering Bambi and raping Orphan Annie.